Wenn klassische Maler moderne Logos hätten

Art Director Milton Omena aus dem Brasilianischen Recife hat acht der größten Figuren der Malereigeschichte einen modernen Anstrich verpasst. Kunst-Ikonen wie Picasso oder Mondrian waren ihrer Zeit zwar voraus, hatten aber noch keine Visitenkarten und Websites mit ausgeklügeltem Marketing-Plan. Also gibt es kurzerhand ein Logo, das den Stil und die Eigenheiten der Person wiederspiegelt. Omena hat es sich aber auch nicht nehmen lassen, das Logo noch in entsprechend passender Umgebung zu inszenieren. Auch die transparente Offenlegung seiner jeweiligen Herangehensweise und Inspiration für die Gestaltung der Logos gefällt mir sehr.

„I was thinking to myself one day about how to expand my design boundaries and get out of my confort zone. Eventually, I thought of painting styles and painters personalities and how each of them would have a unique logo, brand or product.“

LEONARDO DA VINCI (1452 – 1519)

„As reference I used his sketches, notebooks and studies. Even though he’s known for his brilliant use of perspective and depth in backgrounds and amazingly expressive portraits, I figured that his inventor side would reflect more his personality.“

VINCENT VAN GOGH (1853 – 1890)

„Said to be a very reserverd and thoughtful person and a very meticulous artist I took inspiration from his iconic brush pattern. The brand identity became the only logical way to encompass his enormous influence.“

CLAUDE MONET (1840 – 1926)

„Monet was the most influent impressonist having the style of impressionism named after one of his paintings. I took inspiration from the famous paintings he made the bridge over the lake in his garden.“

SALVADOR DALÍ (1904 – 1989)

„An amazingly weird man who transcended reality while maintaining a stunning realistic style. Known for his glorious mustache and irreverence. This was one of the logos I had the most fun designing. No grids, just freehand illustration.“

PABLO PICASSO (1881 – 1973)

„His paintings are among the most expensive art ever auctioned and is repeatedly referenced as a multitalented artist being not only a painter, but also sculptor. his cubist style is the most recognized even by laymen.“

PIET MONDRIAN (1872 – 1944)

„A painter whose geometric and mathematical use of primary colors created neoplasticism and left a mark in history. His style influenced not only art but architecture and dgraphic design for the remaining years.“

JACKSON POLLOCK (1912 – 1956)

„A rebellious man known for his dripping method of painting abstract expressionism and known for his cowboy attitude. A painter who used to paint on the floor and sometimes leave accidental cigarrete burns on his canvas due to his chainsmoking.“

ANDY WARHOL (1928 – 1987)

„The biggest name in the pop-art movement. His constrating bright colors were a stire on the allure of fame and commercialism. An interesting man with very large ideas and who valued shock.“

Weitere Arbeiten des modernen Digitalkünstlers Omena gibt es auf seinem Behance-Profil zu sehen, oder ihr verpinselt euch zu Instagram.

via: boredpanda